
| Codename: | Knight Moves |
| What We Did: |
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| Assignment: | To create a holistic digital strategy for Knight Auto including creating a logo set for all of the stores and developing marketing synergies. |
| Challenge: | Creating from "scratch" a synergistic brand image across all stores. |
| Bragging Rights: | The upside opportunity and to expose the group to the power of digital advertising. |

