GeneralWhat is your name?* Full Name Projected/Requested Start Date: Are you a Launch Website client?*YesNoPaid SearchAre we taking over an existing AdWords account?Yes - Provide 10 digit client IDNo - LDM will create a new accountAdWords 10 digit Client IDConfirm website URL to direct paid search traffic to: What are the top cities within your target market? (Will target with keywords)Please list any zip codes you would like to target?Who are your top competitors?Phone number for call extensionsCall extensions are an ad extension that allows searchers to directly call businesses by placing a phone number within an ad.PhoneService Please add Launchsem8@gmail.com as a manager to your Google My Business Account. We use this for location and call extensions.*Instructions are here: Instructions are here. Check the box to indicate this is complete. I have given access to Launchsem8@gmail.comTop goals to be achieved through PPC?All - AnalyticsDo you have an existing Analytics account?YesNoIf yes, what is your UA code you would like to use for the site?Please give full account access to launchanalytics5@gmail.com and launchsem5@gmail.com* I have given full account access to Launch AnalyticsIndicate when this is completeIf no, please provide a gmail for us to add to the new analytics code we will create.We will be sending test leads when we set up goals for your account to ensure goals are tracking properly. Please notify us if you do not want test leads sent. I don't want test leadsFacebook AdvertisingProvide Facebook page URL: LDM will send a request to access your Facebook Page which will allow us to run the Facebook Ads. To approve our request please follow these steps: A manager of the page needs to go to the Facebook page, then to Settings > Page Roles > scroll all the way to the bottom of the page, and you will see an incoming agency request from Launch Digital Marketing. Follow all the prompts in the pop up to accept it the request. Press save at the bottom of the page.Top goals to be achieved through FB PPC?SEO / ContentWhat are your top three target cities/areas?We will include this in our content strategyAre there local organizations you work with on a regular basis?i.e. - charities or events you sponsor or have ties to?Are there any local colloquialisms we could use in your copy?i.e. Chicago being called “Chi-town” or “the Windy City”Local OptimizationConfirm Name, Address, Local Phone Number, website URLPlease note, this business information will be used for all directories and citations. The business name, local phone number and website URL should be unique to this business and not used for other business entities.NameAddressLocal Phone NumberWebsite URL Provide Yelp Login Credentials, and other relevant directory logins:Example: Yelp | DI | Password1234ServiceUsernamePassword Do you have any previous or other websites for your business? Please add launchgglmanagers3@gmail.com as an “OWNER” for Google My Business*We only need this if we are NOT doing Google paid search services. Instructions are here. I have added Launch as an OWNER to my Google My Business accountHas any other business previously operated at your current location?YesNoIf yes, please provide the following:Business NameDid they move to another location or did they permanently close? Social Media ManagementWe only need the below based on what platform we will be managing:Facebook URLAdd our social media manager as an admin of the page. Follow the steps below to complete this task (we only need this if we are NOT doing Google paid search services) Step 1: Go to the “Settings” page on your Facebook Business Page Step 2: Click on “Page Roles” on the left hand side of the screen Step 3: Scroll to the bottom of the page and enter in the e-mail address katie.mary.garrity@gmail.com Step 4: Make sure to select “Admin” as the page role Step 5: Click “Confirm” and Facebook will ask you to re-enter YOUR personal password once more to officially request an admin role to the user. Indicate when this is complete.Facebook Admin Status I have granted admin status to the Social Media ManagerGoogle+ / Youtube - provide login credentialsWe only need this if we are NOT doing Google paid search services).UsernamePassword Twitter - provide login credentialsUsernamePassword Instagram - provide login credentialsUsernamePassword
